GrowthCode Enrich

GrowthCode Enrich

Future-proof your monetization with smarter bid enrichment.

Enrich delivers cleaner signals, broader ID coverage, and contextual intelligence — built to maximize yield in a cookieless world

Unified UID Management

  • Manage 20+ UID vendors with a single contract and one script.

  • Stay updated with the latest UID standards and Prebid optimizations.

  • Always current: GrowthCode tracks every UID standard and Prebid update — no dev lift required.

  • With GrowthCode, your UIDs are stored into your own graph for use in other monetization channels.

Insert IDs and context into your bid stream

  • Enriched Requests → Insert ID and contextual signals into your bidstream

  • Add contextual signals that make every impression more relevant — so buyers pay more.

  • Optimize every request in real time to capture the maximum bid value.

  • Proven Revenue uplift: Enrich consistently delivers 8%–18% revenue increases by enriching bid requests and optimizing UID signal delivery.

Comprehensive Reporting and Insights

  • See CPM/revenue uplift by UID, partner, and placement — at a glance.

  • Attribute lift to specific IDs and signals to double-down on what pays.

  • Track signal adoption and impact by each DSP/SSP and top buyers.

Why Choose Enrich?

GrowthCode Enrich

Enrich
Core Features

  • Insert multiple IDs into bid stream
  • Support all major ID standards
  • Low/no added latency
  • Increase CPMs up to 18%
Save time & ops cost 
  • Enrich negotiates contracts, maintains specifications, and handles updates.
  • Manage over 20 UID partnerships, updates, changes, integrations across PreBid, Google and TAM.
Grow revenue with stronger signals 
  • Incorporate cookieless identifiers, Hashed Email (HEM), and other signals to enhance targeting.
  • Build contextual audiences directly within Enrich to maximize the value of every impression.
Multi-signal flexibility (UIDs + context)

Broadest signal support for:

  • Support for ~20 UIDs
  • Demand partner IDs
  • Contextual Signals
  • Emerging LLM signals
GrowthCode Enrich

Enrich

The companion to Graph

  • Fully integrated: Once Graph is enabled, Enrich goes to work to get these signals into the oRTB bid stream
  • Granular Controls: Customize what signals you do and don't send into the request to maximize outcomes.

How Enrich Benefits Publishers

One contract and one script to drive higher revenue
Save Time & Resources


Enrich takes care of the heavy lifting so you can focus on growth.

Increase Revenue

Higher CPMs and better monetization outcomes.

Future-Proof Your Strategy


Enrich ensures addressability in a cookieless future.

Maximize Signal

Portfolio of signals  optimized to obtain high-value impressions.