GrowthCode Rosetta
Maximize Signal Surface Area
Take control of the future of your media targeting by building, optimizing, and maintaining your own identity graph
Why Choose Rosetta?
Cookie Free
Future-proof your ID currency to maintain addressability and deepen your user knowledge
Maximum SIgnal
Connects your internal identifiers with the broader ecosystem of 20+ leading identity providers and contextual signals
Simple Integration
One vendor, one API. A multitude of ways to leverage your deeper ID currency
Rosetta
Core Features
To maximize signal surface area, Demand aggregators such as DSPs and SSP should be utilizing as many IDs as feasible to create more high-value monetization outcomes and minimize supplier concentration risk.
While creating maximum addressable surface area is a straightforward idea, executing it is complicated, costly and comes with significant overhead.
GrowthCode Rosetta is ‘the easy button” that delivers 20+ IDs and a host of other signals into a unified ID graph that delivers value within days of implementation
What
Connect your identity and data graph with the UID ecosystem to maintain addressability
Why
- Future-proof addressability
- Cut complexity managing ID vendors
- Build data bridge to future
- Build signal using your own data
How
Erich existing signals with additional signal to fortify your identity currency
Details
- Create Graph infrastructure
- Link your ID across UID spaces
- Fortify your targeting currency
Rosetta
Maximize Signal. Minimize Cost & Complexity.
GrowthCode Rosetta delivers maximum signal without the massive taxes sought by other, older gen 1 vendors in the space. Our new approach makes it easy and cost effective to free up teams up to focus on core products
The Rosetta Opportunity
Simplifying and maximizing signal for key adtech vendors facing the challenge of signal loss
