GrowthCode Pricing

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Standard

GrowthCode Graph



• Creates a unique first-party ID for each user.
• Enables tracking of users across all domains.
• Captures and encrypts publisher-originated first-party data.
• Generates other Universal IDs for matching and onboarding
• Appends generally accepted identifiers (Panorama, Fabrik ID, Xandr ID, ID5, etc.) to broaden the Client Graph.
• Appends Hashed Emails (HEM) & MAIDs when available

Business

GrowthCode Enrich

• Manage, structure, and provision  data for monetization.
• Includes all services of the core ID Graph hub.
• Contextualize all acceptable URLs.
• Organize users into standard IAB contextual segments.
• Create custom contextual segments.
• Enrich bid requests.
• Insert appropriate Electronic ID and contextual segment data into bid requests based on GrowthCode’s proprietary algorithms. 
• Manage, deliver, and sell aggregated audience data into marketplaces via integration with data marketplaces, curation platforms.

Premium

GrowthCode Orchestrate

• Enriches the ID graph with attributes from internal and external (optional) sources.
• Organizes all users into standard IAB segments
• Provides:
• Construction tools for building bespoke audiences.
• Creating custom Private Marketplaces (PMPs) and integration into curation platforms.
• Integration of demographic data to audience segments (additional fees apply).
• Creation of standard IAB Seller Defined Audiences (SDAs) across the publisher network. (optional with additional fees)
• Documentation, labeling, and proof for obtaining audience certification from IAB as an SDA Data Provider. (optional with additional fees)

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